For Barilla America, Inc. · 2026 WBENC National Conference - Salt Lake City

Barilla America, Inc.'s WBENC Commitment: Extending Teams for Enterprise Scale

As a fellow WBENC-certified partner, we understand Barilla America, Inc.'s need for secure, integrated event solutions within your Microsoft 365 ecosystem.

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75,000+

Events delivered

ISO 27001

Certified security posture

Microsoft Preferred Supplier

Trusted partner status

We've been studying Barilla America, Inc.

Built around Barilla America, Inc.'s reality

At the 2026 WBENC National Conference, we recognize Barilla America, Inc.'s significant presence and your commitment to operational excellence across your approximately 1,000 employees in the Americas. Your deep reliance on Microsoft 365 and Microsoft Teams for collaboration and communication is a strategic asset.

EventBuilder, a WBENC-certified partner ourselves, specializes in extending that trusted Microsoft ecosystem. We transform Teams from a collaboration tool into a robust enterprise-grade event platform, directly addressing your potential resistance to point solutions and enhancing your existing infrastructure.

This means Barilla America, Inc. can host high-stakes events, global training, and critical internal communications with advanced registration, data control, and enterprise security, all without forcing your teams to adopt new, unapproved platforms outside your IT-blessed environment.

Tailored to Barilla America, Inc.'s key stakeholders

Vice President of Human Resources

Enhance Employee Training with Seamless Teams Integration

The challenge

Ensuring seamless virtual training sessions across Barilla America's approximately 1,000 employees requires enterprise-grade security and compliance capabilities that integrate with existing Microsoft 365 infrastructure. The current setup needs enhanced registration controls and attendee management for company-wide communications and training initiatives.

How we help

EventBuilder's Registration & Compliance service provides Teams-centric registration with gating, segmented access, and automated confirmations while maintaining ISO 27001/27701 security standards your IT team already requires.

Proof: Supports 500+ monthly sessions for Microsoft Enterprise Support Digital with zero security compliance issues.

Discover how we can streamline your training programs →

Plant Director

Dustin Moffitt

Optimize Plant Communication and Training

The challenge

Managing training coordination and communication across Barilla's multiple plant locations requires seamless virtual sessions that integrate with existing Microsoft infrastructure. Current OneLearning platform limitations create gaps in advanced registration management and attendee verification for mandatory safety and operational training programs.

How we help

EventBuilder's Teams Pro Training service enables your team to build complex training events inside Teams with advanced registration workflows, attendance verification, and automated multilingual confirmations for diverse plant workforces.

Proof: Delivered 400+ training events reaching 180,000 registrants for Microsoft Commercial Licensing operations.

Learn more about our integration capabilities →

Executive Chef

Lorenzo Boni

Maximize Your Product Launches with Virtual Events

The challenge

Digital marketing strategies for Barilla's product launches including traditional durum wheat pasta and premium Al Bronzo lines need engaging virtual events that capture clean data for CRM integration. Current event tools don't provide the registration intelligence and attendee engagement analytics required for effective product marketing campaigns.

How we help

Our Strategy & Demand offering delivers goal-driven event planning with custom registration campaigns and KPI-based reporting that flows directly into your existing CRM and BI stack for product launch measurement.

Proof: Built and delivered Microsoft's first virtual Customer Advisory Board summit with full production and data integration.

Explore our virtual event solutions →

Trusted by Microsoft and regulated enterprises

We deliver human-led event services backed by software engineered for complex registration, data control, and enterprise security.

“

We have been using EventBuilder for our partner events and have great success with the platform. The EventBuilder team is very responsive with excellent customer service.

— Mike Iem, Senior Program Manager, IoT Marketing and Partner Events, Microsoft

“

I truly cannot say it enough, you and the team at EventBuilder have been just absolutely incredible to work with.

— Nicole Porter, Global Programs Engagement Leader, Microsoft

“

EventBuilder was one of the organizations that was more forward thinking than the other options we were considering. Not only did they integrate with Microsoft products, as we are a Microsoft shop, but the platform allowed for a very streamlined process to create and manage events.

— Alice Liang, CEO, SolarTech

Extend Barilla America, Inc.'s Microsoft Teams

Our services enhance your existing Microsoft 365 investment for superior event outcomes.

Enterprise Security & Compliance

Leverage ISO 27001/27701 certified security and tenant-aware data handling, keeping your events within Barilla America, Inc.'s trusted Microsoft environment.

Advanced Registration Intelligence

Implement custom registration workflows, gating, segmented access, and waitlists for precise attendee management across Barilla America, Inc.'s diverse programs.

Actionable Reporting & Data

Capture clean registration and attendance data with KPI-based dashboards and custom exports for Barilla America, Inc.'s CRM and BI stack.

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